Building My Blog: 2 Years of, Growth, Lessons & Twists & Turns

There’s something about looking back on the past couple of years that hits differently when you’ve been through hell and come out the other side stronger. If I’m being honest, I hit my all-time low not too long ago. Life had me in a chokehold, and I knew deep down that if I didn’t get off my arse and put the pedal to the metal, it would be too late.

So, that’s what I did.

I got stuck in. I took imperfect action, sometimes creating one to ten social media posts a day—throwing everything at the wall to see what stuck. And in fairness, I did get traction. But here’s what I found out pretty quickly: social media is a risky business. One day, you’re reaching thousands of people, and the next, you’re one click away from being deplatformed. It’s a game where you don’t own the rules, and that realization hit me hard.

Don’t get me wrong—social media is a powerful tool. It plays a huge role in marketing and getting your message out there. But for me? It wasn’t floating my boat at the time. It felt like building a house on rented land, where the landlord could kick you out at any moment.

That’s when I knew I had to pivot.

About six months ago, I made a decision that would change everything. I set out to build a blog, and let me tell you—I’ve never looked back.

The Power of Owning Your Platform

There’s something liberating about having your own space online. Building a blog means you control the narrative. There are no algorithms restricting who sees your content, no fact-checkers controlling your narrative, and no fear of being shadowbanned simply for thinking outside the mainstream.

Blogging is raw. It’s real. It’s your voice, unfiltered and unrestricted.

I won’t pretend that building my blog is easy. It takes time, effort, and a level of commitment that social media doesn’t necessarily demand. With social, you can throw up a quick post, reel, or meme and move on. But a blog? That’s a long-term game. It’s a digital asset—one that, when set up and maintained properly, will serve you for a lifetime.

And here’s the kicker: it doesn’t even cost much to start.

A domain, a hosting plan, and a bit of elbow grease—that’s all you need. Block by block, post by post, you build something solid, something that doesn’t disappear in 24 hours like a story on Instagram.

Why Blogging Became My Anchor

Six months in, and I can say without hesitation—building my blog was the right move. Not because it’s perfect (it’s never perfect), but because it’s meaningful. It allows me to express myself fully. To say what I want to say without walking on eggshells. To connect with like-minded people who actually care about what I have to share.

More than anything, my blog has become a sanctuary. A place where I can document my thoughts, experiences, and ideas without interference. It’s an extension of who I am.

And the best part? It compounds over time.

With every post I publish, my digital footprint grows. Every article I write adds another layer to the foundation I’m building. Unlike social media, where your content has a short shelf life, a blog post remains accessible indefinitely. It continues working for you, bringing in readers, building authority, and even generating income.

The Reality of Building Something Sustainable

Now, let’s not sugarcoat it—building my blog takes work. It’s not some overnight success story. It takes consistency, patience, and a willingness to keep going even when the numbers aren’t rolling in as fast as you’d like.

But the rewards?

Absolutely worth it.

A blog allows you to create a brand, share your knowledge, and even monetize in multiple ways. Affiliate marketing, digital products, memberships, sponsorships—you name it. It’s a gateway to financial freedom if you’re willing to put in the effort.

I can already see the difference in my own journey. When I started, I was just throwing content out there, hoping something would stick. But now? I have a strategy. I know what works. And more importantly, I know where I’m going.

Lessons Learned Along the Way

Looking back, there are a few key lessons I’ve picked up that I think are worth sharing:

  1. Imperfect Action Beats Inaction
    • Waiting for the “perfect” moment will keep you stuck. Start before you’re ready. Learn as you go. Adjust along the way.
  2. Social Media is a Tool, Not a Foundation
    • Use it to drive traffic, engage with people, and build awareness—but don’t depend on it. Own your platform.
  3. Consistency is the Secret Sauce
  4. Your Voice Matters
    • Whether you’re writing for one person or one thousand, your words have impact. Share your truth.
  5. Long-Term Thinking Wins
    • If you build with longevity in mind, you’ll create something that lasts. Think years ahead, not just days or weeks.

Moving Forward

This is just the beginning. The foundation is set, and now it’s about scaling, refining, and growing. My blog is mine—no algorithm can erase it, no tech giant can silence me.

Unlike social media, where rules change overnight and visibility depends on trends, my blog remains constant. It’s a space where I control my content, share ideas, and connect with like-minded individuals without fear of being muted or erased.

Every post adds to my digital legacy. I can evolve, expand, and shape it however I choose. This is true freedom.

If you’re considering starting a blog, now is the time. The world is shifting, and independent voices matter more than ever.

So take the leap. Start building your blog. Own your voice. Make it count.